In 2012, drivers filed just under 30,000 complaints about their cars with the National Highway Traffic Safety Administration (NHTSA). The complaints included problems with brakes, powertrains and every other part of the car imaginable.
The most complained-about cars are not necessarily the least popular ones. They include some of the most-purchased cars in America and some of the least. Dodge and Nissan, which sold more than 5 million vehicles from 2005 through 2012, had the fifth and sixth most complaints per 100,000 vehicles sold. Other makes with a high number of complaints per vehicle, like Mini, sell less than 100,000 units per year.
For many of the cars that received the most complaints, the issues may be affecting customer loyalty. For the five worst-performing brands on our list — Chrysler, Dodge, Jeep, Mini and Smart — less than one-third of car owners purchased the same brand again. The top car brands for customer loyalty retain 45% to as much as 60% of their customers.
In most instances, the number of complaints in 2012 rose compared to previous years. For example, 4,958 complaints were lodged against Ford Motor Co. vehicles, much higher than the 3,395 annual average of complaints between 2008 and 2012.
It is important to note, however, that vehicle sales also have notably increased in the past several years. In 2009, Ford sold just over 1.4 million vehicles. The number of vehicles Ford sold in each of the years after rose, reaching almost 2.2 million by 2012. Similarly, for Chevrolet, sales have risen from 1.3 million in 2009 to more than to 1.8 million in 2012.
To determine the 10 car brands with the most complaints, 24/7 Wall St. reviewed sales figures and information on complaint submissions to the NHTSA published by Edmunds.com for the year 2012. We then calculated the complaints made in 2012 per 100,000 vehicles sold by brand between 2005 and 2012. Makes were excluded from the list if complaints figures were not available or if the car brand was no longer actively manufactured and sold in the United States — eliminating makers such as Mercury and Saturn. References to the most complained about model are only in reference to complaints made in February 2013. Loyalty figures, which represent the percentage of drivers turning in a car who intend to buy a new vehicle from the same make, were also provided by Edmunds.com for 2012.
These are the cars with the most safety complaints.
> Complaints per 100k sold: 27.96
> Total 2012 complaints: 1,025
> Model with most complaints: Sonata
> 2012 sales: 703,007
Hyundai sold nearly 3.7 million cars between 2005 and 2012. Its sales have been on the rise every year, climbing from roughly 400,000 in 2008 to 700,000 in 2012. However, many drivers also have complained about their cars, with nearly 28 complaints to the NHTSA in 2012 for every 100,000 recent Hyundai cars on the road. Last year alone, more than 1,000 complaints were filed against Hyundai. The most common of these related to powertrains, interior electronics and hardware, as well as airbags and seat belts.
> Complaints per 100k sold: 33.95
> Total 2012 complaints: 4,958
> Model with most complaints: Escape
> 2012 sales: 2,168,392
Ford was America’s best-selling make in 2010, 2011 and 2012. Unfortunately, Ford also has recently led the nation in complaints, with nearly 5,000 filed against the car maker last year. Of these complaints, roughly 60% were related to the cars’ powertrains. Still, like other large carmakers, Ford had exceptionally loyal customers, with almost 50% of customers trading in their cars electing to buy another Ford, among the highest percentages among carmakers. Also, despite the volume of complaints, customers also were likely to hold onto their Fords longer than most car brands, at an average of close to 6.4 years, before trading them in.
> Complaints per 100k sold: 34.52
> Total 2012 complaints: 667
> Model with most complaints: Jetta
> 2012 sales: 438,134
Of all the 667 complaints about Volkswagens in 2012, 368 involved the powertrain. There were 65 complaints about the interior hardware and electronics and 63 about the body and glass. In the first three months of 2013, there have been 117 complaints regarding Volkswagen vehicles. Of those, 59% involved the powertrain. Since 2009, Volkswagen sales have been on the rise, climbing from 213,453 in 2009 to more than 438,000 by 2012, making it among the top 10 best-selling car brands.
> Complaints per 100k sold: 36.78
> Total 2012 complaints: 676
> Model with most complaints: 3 Series
> 2012 sales: 281,460
Of all 676 complaints regarding BMWs in 2012, 175 centered on the airbags and seat belts, while an additional 150 complaints were related to the cars’ powertrains. BMW is already off to a rough start in 2013, logging 183 complaints in the first three months of the year, including 116 in the month of February alone. The 3 Series was the most complained about BMW model that month, with concerns about the powertrain receiving the most complaints. BMW sales have risen every year since 2009, when just 196,502 new BMWs were sold.
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