The Impreza has provided the entry point for Subaru ownership for almost 20 years and has played a pivotal role in the growing success of the brand in the U.S. market. Also notable is that the Impreza is high in value, long in durability, and provides the foundation on which the rally-inspired WRX and WRX STI have won over legions of rally fans.
Which is why the all-new 2012 Subaru Impreza is a bit of a surprise. The appearance is somewhat busy with “hawk-eye” headlights, a prominent chin, and a Legacy-inspired grille that doesn’t quite fit the smaller Impreza’s fascia and bulging fenders. Compared to designs coming out of Kia, Hyundai, even Chevrolet, the Impreza is trailing the competition.
The wheelbase is slightly longer than last year's model, but the rest of the car’s exterior dimensions remain effectively the same. There’s more cargo capacity and less weight.
Base, Premium, and Limited trim levels will be available.
2012 Subaru ImprezaThe natural trend in engine evolution is slightly larger, slightly more powerful year after year. The 2012 Impreza bucks this trend, getting a new smaller engine with 22 fewer horsepower (from 170 to 148). The upside, however, is that the new Impreza takes a 30-percent leap forward in fuel economy. Coupled to its CVT automatic, the 2012 Impreza yields between 27 and 36 mpg. (The five-speed is rated at 25/34 city.highway compared to the previous 20/27.) This is all underpinned by a proven all-wheel-drive chassis that’s standard on this and every Subaru and essentially unavailable from other subcompacts in the Impreza’s class.
With less power, less weight, and better efficiency, the 2012 Impreza will no doubt do well, if you can get past the looks department. The Impreza's beauty is definitely beneath the skin.