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2025 Cadillac Optiq: Here’s how this new compact EV SUV aims to raise the bar for Cadillac

Cadillac’s smallest EV SUV yet

Cadillac’s smallest all-electric SUV is set to be the 2025 Optiq. This compact 5-passenger EV joins an already impressive EV sport utility line up from the brand, which also includes, from smallest to largest, the Lyriq, the Vistiq, and the Escalade IQ. Cadillac’s naming convention where all of their EV-only models end in ‘iq’ continues.

Although larger than the non-EV 2025 XT4, also by Cadillac, it is just about the same size as their 2025 XT5, and only $10K more at a base of $52,895, before taxes. All in all, Cadillac hopes that the 2025 Optiq will fill a new niche in their growing roster of EV SUVs, aligning with the brand’s mission to become an all-EV company by 2030, only six years away, according to John Roth, Vice President of Global Cadillac. Time will tell if the 2025 Optiq is up to the task.

The 2025 Optiq is a small fish in a growing pond

The compact luxury EV SUV segment has been growing steadily with the Polestar 3 and the recently announced Rivian R2 recently joining the mix. The Rivan R2 leans more into the rugged and adventure segment, while the Polestar 3 is more of a direct equivalent.

The Rivian R2, a rugged alternative to the Cadillac Optiq.<p>Rivian</p>
The Rivian R2, a rugged alternative to the Cadillac Optiq.

Rivian

The 2025 Optiq will have to define itself against these and other competitors, and really show consumers that Cadillac still stands as a quality luxury option.

The 2025 Cadillac Optiq will have to contend with the Polestar 3.<p>Polestar</p>
The 2025 Cadillac Optiq will have to contend with the Polestar 3.

Polestar

Can the Cadillac Optiq capture a younger, environmentally aware generation of drivers?

Cadillac has long been seen as a symbol of refinement and opulence, status and class. However, the brand has also cast its eye to the younger driving demographic. Increasingly, first time drivers are concerned about environmental peace of mind when making purchases.

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The Optiq features accent fabric woven from 100% recycled polyester yarn, as well as veneer fashioned from tulip wood and recycled newspaper. Other accents such as carpeting, console and dash flair, and door cards also contain at least some recycled and recyclable materials.

Cadillac is hoping to lure in first time buyers with the 2025 Optiq by touting its relative affordability and ecological consciousness as an all-EV offering.

Related: Biden administration fuels EV transition with $1B fund for small auto manufacturers

Gadgets and gizmos aplenty in the 2025 Optiq

It's quite the view, too.
It's quite the view, too.

Cadillac has also pulled out all the stops when it comes to tech and entertainment, the focal point of which is the central 33” diagonal advanced LED display, with 9k resolution and all manner of bells and whistles to customize the driving experience.

Analog buttons are also plentiful, a tactile joy when compared to the cold smooth blase of bare touch screens alone. Built-in Google compatibility and a 19-speaker AKG Studio sound system with Dolby Atmos are also inbuilt in every 2025 Optiq, ensuring no shortage of entertainment and accessibility for tech-savvy customers, and wireless phone charging ensures the devices powering them never run out of juice.

An underwhelming charge rate might be the 2025 Optiq’s achille’s heel

Cadillac boasts that the Optiq will have around 300 miles of range on a single charge, and multiple recharging speeds depending on the availability and capability of the recharging infrastructure you can find in your area. While that is more than comfortably standard in terms of what an EV should offer, it also isn’t exactly standout.

Of more concern is the Optiq’s maximum charge rate of only 150 kW. The 2026 Rivian R2 is estimated to have a maximum charge rate of 220 kW, and the stiff competition of the Polestar 3 has a maximum charge rate of 250 kW. Considering how long it takes to recharge an EV under the best of conditions, the Optiq’s limitations in charge rate might be its downfall, leaving the compact EV SUV ideal for commutes and short trips, yet not exactly road-trip ready unless you’re prepared to spend hours not driving and recharging instead.

Super Cruise is standard on the 2025 Optiq

GM’s proprietary Super Cruise hands-free driver assist technology is standard on all models of the 2025 Optiq. While we are not yet to the point where the driver is fully relieved of responsibility for operating their vehicle, this system can help bear some of the burden.

Cadillac's Optiq feels like a fighter plane cockpit.
Cadillac's Optiq feels like a fighter plane cockpit.

Four trims, two choices, one missed opportunity for the 2025 Optiq

We’ve already reported on the four tiers in our 2025 Optik order guide, but what really are the differences anyways? They’re not as much as you might think. It could more accurately be said that, rather than four trim tiers, there are really two grades of two: Luxury 1 & 2 and Sport 1 & 2.

Luxury 1 and Sport 1, Galvano or Obsidian chrome

Both Luxury 1 ($54,390 base) and Sport 1 ($54,990) are really only separated by the type of illuminated grille styling and exterior trimming accents. Luxury has a Galvano chrome, while Sport has a more muted but no less elegant Obsidian chrome, both with black gloss finishing.

Luxury 2 and Sport 2, nice featured upgrades but no distinct identity

From there, Luxury 2 ($56,590) and Sport 2 ($57,090) both have the same styling as their level one counterparts, and… nothing else to differentiate them. Both include a heads-up display, an upgrade to the passenger seat making it 8-way power-adjustable like the driver’s, ventilated massaging in both front seats, heated rear outboard seats, choreographed lighting and upgraded light package, and a rear cargo cover which, probably, should have come standard anyways.

Related: How California plans to stop you from speeding 10 MPH over the limit

All in all, the 2025 Optiq trim offerings don’t stand out from each other

Despite technically boasting four trims, there really are only two choices to consider when sizing up Cadillac’s Optiq; do you prefer the look of the Luxury or Sport styling more, and are you willing to spring for the same extras regardless of which base trim you chose? Considering the brand’s luxury reputation, this really seems like a mediocre miss for customization and consumer engagement, despite the Optiq’s overall strengths.

The wait is almost over

Cadillac has yet to announce an actual date for when the 2025 Optiq will be available for purchase, still listing the arrival time as “late 2024”. But with September almost over, we’re already basically there.

Will the 2025 Optiq rise to it's true potential?
Will the 2025 Optiq rise to it's true potential?

Final thoughts

All in all, the all-new 2025 Optiq promises to bring something new to the Cadillac brand, with plenty to offer and plenty to love coming standard to all models. As an all EV line of SUV, Cadillac is betting big on more Americans converting over to driving electric, especially younger and first-time drivers. The interior and exterior trim packages leave a little to be desired in terms of choice, but in part it’s a testament to the quantity and quality of standard features the 2025 Optiq provides, all at an affordable price.

Related: Exclusive photos of the 2024 Audi RS3