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A Microchip Might Be Why the New Car You Want Is Hard to Locate

Photo credit: Rogelio V. Solis via AP
Photo credit: Rogelio V. Solis via AP

From Car and Driver

  • Automakers are facing a supply shortage of semiconductors, the technology used to make microchips, and are being forced to pause production on certain vehicles.

  • In North America, Ford, FCA, Toyota, and Subaru have all had to adjust production schedules; outside North America, VW, Nissan, and Honda have had to do the same.

  • The supply disruption could ultimately impact the availability of the affected vehicles, industry analysts told C/D.

Even as automakers adapted to the restraints of a pandemic, the challenges faced by suppliers prevented a smooth return to production after the six-week shutdown in the spring. And although 2020 is now behind us, many of the challenges persist. Now a microchip shortage is forcing automakers to adjust production schedules and, in some cases, pause production once again.

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With the consumer electronics industry claiming more and more chips to fulfill increased demand for electronics, automakers are lacking one small but crucial component to build their cars. "Semiconductors are becoming much more important across the entire value chain for a vehicle, and such is the case in more expensive vehicles with more technology, but in particular for electric vehicles," Guarav Gupta, vice president analyst at consulting firm Gartner, told Car and Driver. The potential for a shortage of semiconductors—the technology from which a microchip is made—was first noticed in December, as warnings came from automotive suppliers Continental and Bosch.

"Some of these modern vehicles have thousands of semiconductors . . . and some of these things are probably a nickel a piece, and some are probably $150,” said Chris Richard, a principal at Deloitte Consulting who works in the semiconductor segment. "Different cost points, but any one of them can stop your production. A five-cent part can stop your production, or the $150 part."

Ford, FCA, Toyota, Subaru, VW Having to Adjust

All automakers are feeling the supply crunch, and currently, not all have had to adjust production schedules to properly allocate the supply of microchips. Nonetheless, plenty of others have, including in North America. Ford paused production this month at its Louisville, Kentucky, assembly plant where it builds the Escape and Lincoln Corsair. FCA delayed the restart of production at its plant in Toluca, Mexico, where the Jeep Compass is assembled, and also paused production at its Brampton, Ontario, plant, where the Chrysler 300 and the Dodge Charger and Challenger are built.

For Toyota, the shortage of semiconductors has forced the automaker to reduce production of the Tundra, which is manufactured in Texas. A Subaru spokesperson said it has "modified" production at both its Gunma plant in Japan and its plant in Lafayette, Indiana, where the Ascent, Legacy, Outback, and Impreza are assembled but declined to saywhich models were specifically affected by the semiconductor shortage.

Photo credit: David Zalubowski via AP
Photo credit: David Zalubowski via AP

A statement from the Volkswagen Group said that the company "needs to adapt production at its various Chinese, North American, and European locations to the current supply situation in the first quarter of 2021. Models based on the MQB platform of Volkswagen Passenger Cars, Volkswagen Commercial Vehicles, Škoda, Seat, and, to a limited extent, Audi are affected." Reports have said that the VW Golf is particularly affected, but a VW spokesperson said that this isn't the case in North America.