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Tim Hortons Rewards program gets overhaul: What are the best and worst value items?

Do use your rewards to get hash browns; don't use them to get an espresso

In this July 22, 2009 file photo, Tim Hortons' doughnuts are lined up in a box in New York. The new Tim Hortons Rewards redemption program will be getting a major update in February 2023. (AP Photo/Seth Wenig, File)
In this July 22, 2009 file photo, Tim Hortons' doughnuts are lined up in a box in New York. The new Tim Hortons Rewards redemption program will be getting a major update in February 2023. (AP Photo/Seth Wenig, File) (The Associated Press)

On Wednesday, restaurant chain Tim Hortons Rewards members were notified that it would be changing its points earning and redemption system. It brings some big changes to how quickly customers can earn points, as well as how many points they need to spend to redeem for items.

Jump to best value items

One of the biggest changes coming to the Tim Hortons Rewards program is how you accrue points. Under the current system, you earn 10 points for every visit to Tim Hortons, as long as you spend a minimum of $0.50. So regardless of whether you bought a coffee for less than $2, or bought a whole lunch combo for more than $10, it will earn you the same points for the transaction.

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Under the new system, you’ll earn 10 points for every dollar spent (or 1 point for every $0.10). This is great news if you tend to spend lots in a single transaction, but you may see a bit of a slowdown if you spend on inexpensive single items on your visits. More on that later.

But wait, you ask. If I was earning 10 points per transaction and now earn 10 points per dollar, isn’t that a much better deal? It might be, if the points for redeeming items weren’t also going up considerably. The good news is, we’ve got you covered, and have done the math for you on what items will be the best value for your points.

There are now seven levels of redemption value available:

300 Points

Classic Donuts, Specialty Donuts, Hash Browns, Cookies

400 Points

Brewed Coffee, Tea, Dream Donuts, Bagels, Baked Goods

600 Points

Hot Chocolate, French Vanilla, Iced Coffee, Potato Wedges

800 Points

Real Fruit Quenchers, Cold Brew, Classic Iced Capp, Box of 10 Timbits, Yogurt, Frozen Beverages, Espresso Drinks

1,100 Points

Breakfast Sandwiches, Soups

1,300 Points

Farmer’s Wrap, BELT, Lunch Sandwiches, Chili

1,800 Points

Loaded Bowls and Wraps

Important note: these values are based on the purchase price of items in the Greater Toronto Area at the time of publishing. This does not account for any price changes that may happen between December 2022 and the launch of the program in February 2023.