This is How You Can Get the First Redesigned BMW M5

• The new BMW M5 will surely be a thing of wonder and awe—now you can bid to get the very first one.

• Gooding & Co. will auction off the first 2025 BMW M5 for North America at its Pebble Beach auction August 16-17.

• The first car will be loaded, with a sticker price over $175,000, but get this: There will be no reserve, meaning, in theory, you could get a bargain.

Specs and photos of the 2025 BMW M5 were released last month, and we saw it in the sheetmetal at the Goodwood Festival of Speed two weeks ago. But now BMW says you can claim the very first North American model at the Gooding & Co. auction August 16 and 17 at Pebble Beach.

Who knows what it’ll go for? Sticker price for the car starts at $120,675, but BMW will load up the first one with more than a few options. The exact sticker on M Funf Nummer Einze hasn’t been released yet, but BMW M says it will get over $57,000 worth of options. So that adds up to $177,675. Should be well worth it.

The auction car will come with a “striking coat of BMW Individual Frozen Orange metallic paint” that takes “inspiration from the spectacular orange hues of a Pebble Beach sunset.” Since that color is being discontinued at the Dingolfing plant, you will have the only seventh-generation M5 in that color.

BMW says the paint job will be complemented by hand-painted orange accents on staggered M Dual-Spoke Bicolor wheels (Style 951M for you parts catalog nerds), 20-inch front and 21-inch rear mounted with performance tires. Inside the wheels are “massive” M carbon-ceramic brakes with calipers finished in matte gold.

The interior will also get a unique color scheme, BMW promises. M Multi-Function seats are finished in Kyalami Orange and Silverstone Extended Merino leather—a combination created specifically for the #1/1 and unavailable on the standard production M5.

The headrests of both front seats are emblazoned with the Pebble Beach Concours d’Elegance logo, using an innovative new printing technology, just above the illuminated M5 badge.

Carbon-fiber silver thread high-gloss trim with dark silver accents spans the dashboard and is adorned with the 2024 Pebble Beach Concours d’Elegance logo just to the right of the BMW Curved Display, with “#1/1” leaving no doubt about this M5’s individuality. The logo and #1/1 inscription are also present on the front doorsills.

Those are what makes up the over-$57,000 worth of bespoke options, BMW says. Much of the finishing work was done by hand at the M works in Garching, the spiritual home of the M5, where the first two generations were largely hand-built.

Any profits on the auction sale above the car’s MSRP will be donated to the Pebble Beach Company Foundation, a charity that supports literacy and education programs for disadvantaged youth in Monterey County.

And get this: There will be no reserve on the auction, meaning, in theory anyway, you could get a bargain. But demand should be high for the first five. The car comes with a raucous 717 hp and 738 lb-ft of torque from its 4.4-liter M Hybrid V8 mated to an eight-speed automatic spinning all four wheels through BMW’s xDrive AWD system. That’ll launch it from 0-60 mph in 3.4 seconds and to a top speed of 190 mph.

The powertrain will be aided by an electric motor, making this the BMW M brand’s first hybrid. If there’s a problem with this setup, it could be that the hybrid system battery is a relatively large 18.6-kWh unit capable of powering the M-Funf for 27 miles on electricity alone.

It’s a plug-in hybrid, too, meaning you drive it home, plug it in, and, depending on how long your commute is (and your need for speed), you can drive to work all week on nothing more than electrons. Plus, that’s handy for stealth operations.

But the hybrid also adds weight. The new Funf tips the scales at a reported 5390 pounds which, if you must find something to whine about, is heavier than what it would be with a straight-up internal-combustion engine.

Total weight for the hybrid system is 882 pounds, helping kick the curb weight of the new M5 up by 1153 pounds compared to the previous, non-hybrid M5. The battery is added to the floor, thus lowering the center of gravity of the new car compared to the previous model.

We’ll have to wait and see what it’s like to drive when they let us behind the wheel sometime closer to launch, which is now scheduled for October. That’s the date BMW is saying the auction winner can expect delivery.

Does the prospect of a redesigned BMW M5 have you preparing an auction bid? Please comment below.