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Homemade Camaro ad wins Chevrolet Super Bowl slot

Zach Borst, a 26-year-old filmmaker from Long Island, N.Y., wrote, produced and assembled a one-minute ad about a graduate getting a Chevrolet Camaro as a gift for a Chevrolet competition. When you see it, you'll realize why Chevy picked it to air in the upcoming Super Bowl to an audience of 110 million people.

Borst may be a homegrown filmmaker, but he's no neophyte -- he's been shooting video since he was seven, and has several quality commercials online. He'd also won a previous Chevrolet competition at the Tribeca film festival; knowing what the client wants does usually help in advertising. For the "Happy Grad" ad, Borst used friends for actors, camera help and locations.

"Happy Grad" -- filmed by Borst and company in four hours -- beat out 198 other video submissions and 400 scripts in the contest. To air, Chevy will spend at least $3.5 million for 30 seconds of air time.

 
 
  • Chantha  •  Phnom Penh, Cambodia  •  20 days ago
    i want to buy a new car in to day.
  • Chantha  •  Phnom Penh, Cambodia  •  20 days ago
    Good work good teacher good play football good run is every good anything. thank you.
  • aa  •  Altoona, Pennsylvania  •  28 days ago
    i'm sorry that is just funny in so many ways i also like the gm santa commercial (deer-fish) and the old trunk monkey commercials some commercials are better than watching tv LOL
  • Charles N  •  1 month 19 days ago
    As far as ads go, this was great. Says that young kids like the car, even though it belonged to an old man. Plus the young guy in the vehicle pretty much summed up the behavior of today's youth, but with enough humor that it was both funny and believable. Good job to the guy who created it.
  • Mikaela  •  1 month 20 days ago
    That was hilarious!! I would never have guessed it was homemade...
  • john  •  1 month 20 days ago
    This is the new internet watch a 30 second commercial to see a 1 minute commercial
  • Hector  •  1 month 19 days ago
    For my graduation present. My parents got me a beat up, three color, sputtering engine, no seats and no windshield 1968 Chevy Camaro rust bucket. Eight years later and $10,000+ of investing blood, sweat, and tears. It turned out to be one of my greatest dreams ever.
  • christopher  •  1 month 20 days ago
    Why do I have to watch a 30 second commercial to watch a one minute clip??
  • njawuzi  •  Kampala, Uganda  •  1 month 7 days ago
    Good work Zach Borst has done, Let his family help him in all aspects to acheave his objective.
  • C  •  1 month 19 days ago
    Borst is an amateur but then, they say, amateurs built the Ark while experts built the Titanic.
  • Dwain  •  Kingston, Jamaica  •  1 month 8 days ago
    this the best joke i seen for a while i love it
  • fred  •  Fort Worth, Texas  •  1 month 6 days ago
    This was pretty damn funny!!!!!
  • jacknife  •  1 month 19 days ago
    bud light should run this comerical and at the end show the frig full of BUD LIGHT and the kid forgets the CAR. lol
  • Jermaine Alvis  •  Kingston, Jamaica  •  1 month 7 days ago
    this is funny got me lmao
  • florin  •  1 month 18 days ago
    For my graduation my dad told me to get a job and make my own living. Love my dad anyway.
  • happy-man-in-texas!  •  1 month 19 days ago
    FUNNY AS ALL HELL!!!!!!!! really well done and thought out......best day ever!
  • John  •  1 month 7 days ago
    WHY is Zach Supporting government-run Obama Motors? Is he an Obama supporter--a Communist?

    Does he know that Obama is Using GM in his campaign agenda?

    I hope he understands this and drops GM like a hot potato and stands up for companies that stand up for free enterprise.
  • Frederick  •  Clovis, California  •  1 month 4 days ago
    LMBO!!! its so stupid its funny!!!!!
  • Billy Burt  •  1 month 19 days ago
    Almost like me in '65. I had gotten a car that was 13 years-old (1952 Hudson), and told my girlfriend I got a new car from my mom's friend's mother over the phone. I drove it to her house, but had to park in the street a few doors down because someone had parked a new car ('65 Impala) in front of her house. Was she [SNARF]ed when I showed her my "new" car. (What the hey! It was new to me, because it was my first!)
  • Wonder Woman  •  Rochester, Minnesota  •  1 month 4 days ago
    BEST COMMERCIAL EVER!!!!!!!!!!