Freshened 2015 Lincoln Navigator shows its truck roots

With each passing redesign, freshening, and advertising campaign, Lincoln tries to reposition the brand so it appeals to younger buyers than its traditional AARP members. Out of the entire model range, the Lincoln Navigator traditionally draws some well-heeled forty-somethings with kids.

The updated Navigator has some curb appeal, but the freshening comes across as half-hearted effort. Compared with the latest GM full-sized SUVs, the Lincoln Navigator feels like a retro-mobile that channels a utilitarian large SUV rather than a luxurious flagship.

There is a spark of vitality under the hood, where a 380-hp, 3.5-liter twin-turbocharged EcoBoost V6 replaces the old, thirsty, and lethargic V8. With more than enough power for quick, effortless acceleration and trailer towing, the new engine won’t leave anybody longing for a couple of more cylinders. As far as the Eco part goes, don’t expect a whole lot of fuel economy gains. Other changes include LED lighting front and rear and an upgraded interior.

Compared to its main rival, the Cadillac Escalade, the Lincoln Navigator lacks a plush interior and modern infotainment system. But it’s not that simple. Our early impressions indicate that the Lincoln has the Cadillac beat on ride comfort. Third-seat room is better, too. Old-school styling retains big windows that help with visibility. It also costs about $20,000 less than our more lavishly equipped Escalade.