McLaren will stick to supercars – no SUV in the future

Contrary to what everyone else in the luxury auto business is doing these days, supercar specialist McLaren just declared that it won't build an SUV.

At the unveiling of the company's new 570S supercar in New York on Monday, executive director for global marketing and sales Jolyon Nash announced that car maker has "ruled out" building an off roader.

According to the executive, McLaren will stick to what it's good at— exotic carbon-fiber sports cars and supercars.

The SUV is one of fastest-growing segments in the business. And if you're selling a luxury version, you can rest assured that you have a cash cow.

Other brands with sports car and supercar heritage have not only embraced the SUV, they've come to count on it to bring in business.

Porsche's Macan and Cayenne SUVs account for nearly 60% of the company sales. Bentley has announced it will go ahead with its Bentayga SUV, and Jaguar's new F-Pace is already on its way to showrooms.

Aston Martin and Lamborghini have both released concept cars hinting at their imminent entry into the SUV-dom. Rolls-Royce announced its plans for an SUV — known internally as the "Cullinan" — earlier this year.