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1989 Mercury Tracer Makes You Feel Comfortable Hugging a Road

1989 mercury tracer magazine advertisement
Hug a Road in Comfort with 1988 Mercury TracerFord Motor Company

Once Ford began building the "world car" Escort and selling it in the United States for the 1981 model year, sacred Dearborn tradition was followed by creating a Mercury-badged version: the Lynx. Then tradition went out the window during the late 1980s, with the Lynx replaced by a car that had no US-market counterpart with Ford badges. This was the 1987-1989 Mercury Tracer, a car based on the Mazda 323-derived Ford Laser from Australia.

1989 mercury tracer magazine advertisement
Ford Motor Company

When the Escort itself moved over to a Mazda platform for the 1991 model year, the Mercury Tracer became more of a near-identical Escort sibling and less of a Laser.