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Ferrari Paints A Bright Picture For 2024

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Ferrari Paints A Bright Picture For 2024
Ferrari Paints A Bright Picture For 2024

As Ferrari looks back on a successful 2023 in its latest earnings call, the storied Italian automaker has signaled it’s poised to make big moves in 2024. After all, when you’re leading the pack you have to keep setting the pace, and Maranello certainly is a master of doing just that.

Celebrity muscle car commands a high price at auction.

For 2023, Ferrari set a new record after delivering 13,663 cars to customers around the globe. That might not sound like much compared to certain other brands, but keep in mind Ferraris cater to a very special clientele and each vehicle is crafted with care.

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To give you perspective, Ferrari set a delivery record of 13,221 units for 2022. It took the brand only a year to top that, admittedly not by many. Still, a record is a record and it’s far better than automakers who have seen a contraction in sales of late.

Those sales helped Ferrari achieve net revenue of about $6,400,000,000 USD in 2023 for well over 17% compared to 2022. One can’t argue with results like that and Ferrari seems optimistic the good times will continue rolling forward.