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1973 Lincoln Mark IV Comes in Silver, like Moonlight

Photo credit: Lincoln Division, Ford Motor Company
Photo credit: Lincoln Division, Ford Motor Company

Ford's Lincoln Division built Continental Mark IIs for 1956 and 1957, then returned to the idea of a big personal luxury coupe with the Mark III for 1969. That car shared a chassis with the Thunderbird, which it kept when it became the Mark IV starting in the 1972 model year. Since that wasn't quite exclusive enough, Lincoln created the Silver Luxury Group for 1973, allowing the most well-heeled of Lincoln-driving oligarchs to one-up those who bought ordinary Mark IVs. Here is a magazine advertisement for that car, printed on unscannably reflective silver paper.

Photo credit: Lincoln Division, Ford Motor Company
Photo credit: Lincoln Division, Ford Motor Company

The exterior paint was Silver Moondust Metallic, with a Silver Levant Grain vinyl roof on top. The cost came to $9384, or about $65,265 in 2022 dollars.

Photo credit: Lincoln Division, Ford Motor Company
Photo credit: Lincoln Division, Ford Motor Company

For the interior of a car with the Silver Luxury Group, the buyer could opt for Cranberry Victoria velour cloth, which would have met with the approval of the original Super Fly.

Photo credit: Lincoln Division, Ford Motor Company
Photo credit: Lincoln Division, Ford Motor Company

However, the true Learjet-flying player would have purchased the version with silver upholstery, as in a Space Age reflective silver finish on some kind of heavily processed leather.