Yahoo Autos The 2022 Toyota Tundra Is One Expensive Pickup
With the debut of the third-generation Tundra pickup, Toyota is looking to combat Detroit automakers and their truck segment dominance once and for all. Thanks to new equipment like a 3.5-liter twin-turbo V-6, a proper coil-spring rear suspension, and large screens abound, the 2022 Tundra makes a great argument for itself. That is until you get to the pricing model. Toyota has just confirmed starting prices for every non-hybrid Tundra model and they’re quite a bit more expensive than our American alternatives.
The base model Tundra SR is slated to arrive with an MSRP of $37,645. That money gets customers a truck complete with an extended-cab configuration, a 6.5-foot bed, and rear-wheel drive only. Buyers will have the ability to option a crew-cab bodystyle, but like Ram buyers, are limited to just these two choices. A 5.5- or 8.1-foot bed option is also available on select models and body styles. Adding four-wheel drive brings another $3000 to the price tag, which easily pushes a base model Tundra into the $40,000 range. For reference, the cheapest Ford F-150 model starts at just $29,640.
Should the standard model not provide enough niceties, the SR5 trim brings a bit more tech to the equation. The truck starts at $42,450 and allows customers the option to spec a larger 14.0-inch touchscreen, should they so choose. That screen comes as standard equipment in the $50,595 Tundra Limited, which also features unique chrome trim and synthetic leather seating. The Platinum model starts at $58,685 and brings upgrades like a 12.3-inch digital gauge cluster, a JBL sound system, and a smattering of dark chrome trim accents. Topping the lineup of non-hybrid models is the Tundra 1794, which features Mesquite brown paint and a unique leather interior. Pricing for the 1794 starts at $59,385.
The Tundra will also be available with a variety of different package options. For those looking to hark back to the sport truck era, the automaker has the TRD sport package. Only offered on the SR5 model, the $2190 package includes a lowered suspension, a TRD grille, 20-inch TRD wheels finished in black, and a TRD leather shift knob. Off-roaders can spec the TRD Off-Road package on the SR5, Limited, and 1794 models, which includes upgrades like larger wheels, underbody skid plates, mudguards, and slick Bilstein dampers. Visual tweaks include a TRD grille and leather shifter. Trucks equipped with 4x4 also gain an electronically-locking rear differential and Toyota’s various off-road driving modes.
The Tundra may seem a bit expensive, but it is worth noting that the Ford lineup certainly gets more pricey at the top end. Toyota's base-level model includes a bit more content in its compared to Detroit’s automakers. Whether or not that condensed pricing will win over American buyers will have to be seen. That is especially true when you consider prices for the more potent 3.5-liter hybrid V-6 models will be higher. Toyota says we can expect to hear about those trucks closer to their on-sale date next year. Until then, expect to see new Tundras arriving at dealerships before the end of the holiday season.
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