2024 Lucid Air prices slashed, more feature and customization possibilities offered

First, the bad news. If you were expecting the 2024 Lucid Air to get the same interior/technology upgrades as the Lucid Gravity, you will be disappointed. The new hardware, including the wraparound touchscreens, portrait-oriented supporting touchscreen and touchpad steering wheel, won’t be making the jump just yet. Cost and time would be the mitigating factors for that, according to Lucid’s head of design and brand Derek Jenkins. He added that they could be possible in the future for the Air.

In the meantime, the good news is that what carries over for the 2024 Air is still plenty “wow”-inducing. The changes for 2024 are less about the car itself and more about aligning its various offerings with what customers want. That means fewer choices in some areas and more choices in others.

Lucid found that customers were confused by the various powertrain options, especially as they were tied to named trim levels that gained non-powertrain equipment. For 2024, the entry-level Pure is now rear-drive/single-motor only. The Touring is now the entry point for all-wheel-drive/dual-motor. The Grand Touring Performance has been discontinued, but Lucid says that much of what made that version unique is being brought down to the surviving standard Grand Touring trim level. That’ll result in more power and range, but how much is still to be announced.