Apple Wants To Make Your Windshield A Screen

Isn’t this just too dang easy to see through? Wouldn’t it be better if it had a mobile game ad running along the bottom?Photo: Alexander Spatari (Getty Images)

Driving is one of the few times in modern life where you aren’t constantly staring at a screen. This, of course, is a flaw manufacturers have been doing their darnedest to rectify by cramming as many displays as possible onto their dashboards. But Apple thinks it has an even better solution: Just turn the entire windshield into one big screen.

The company has filed a patent, spotted by The Drive, to use car windshields as augmented reality displays. But the way Apple has decided to integrate AR tech is a decidedly tricky one — less obtrusive if done correctly, but difficult (and likely expensive) to get right.

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A tall person sees this speed limit sign through point X on the windshield of their horribly misshapen Mazda Miata. A short person, driving the same travesty of two-minute automotive design, sees the same speed limit sign through point O. The angles at play here, the relationship between heights and sizes and positions, changes for every person, every car, and every outside object. How is a car meant to keep it all straight?

The idea of an AR windshield is an intriguing one from a technological standpoint, sure — remove the pesky gauge cluster, but keep relevant information available at all times. But actually implementing one, in the way Apple’s patents describe, is extraordinarily difficult. If the company can pull it off, it’ll be massively impressive.

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