Artist Daniel Arsham Just Debuted His New Fashion Label at Kith Paris

Multidisciplinary artist Daniel Arsham, who’s known for his quirky recreations of pop culture ephemera like the original Nintendo Game Boy or the Ferrari from Ferris Bueller’s Day Off, now has his own fashion label.

On Wednesday, Objects IV Life launched at Kith Paris and online with a range of unisex workwear that mirrors his personal style. The brand was created in partnership with London-based accelerator, Tomorrow, and as you browse the Chapter 1 drop, you’ll find functional jackets, garment-dyed jeans, waffle-fabric tees and moleskin hoodies. There’s even a Utilitarian-style boot you can buy from the brand, as well as a canvas tote bag and logo key chain that’ll develop a patina over time.

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Courtesy of Objects IV Life

In talks with Business of Fashion, he refers to the line as “things I would wear in the studio” and that “I designed them for me.”

While all of the items have a high-end feel, cotton-based items are either made from deadstock fabrics or organic, polyester pieces are made from recycled materials and natural latex is used in the place of a synthetic alternative. The brand also implemented bio-based fabrics such as modal and EcoVero viscose into its first-ever release.