"CASH" Vanity Plate Is Up for Grabs in California for $2 Million

A Ford Mustang with the California license plate reading CASH

For Silicone Valley lawyer Claude Arthur Stuart Hamrick, CASH isn’t just his initials; it’s a lifestyle. One he has proudly displayed on his cars via a vanity license plate since 1970. The CASH life can now be yours, provided you’ve got the dough.

The former patent lawyer from Silicone Valley is selling a vanity plate that reads “CASH” for $2 million after fifty years of ownership. The retired lawyer from the Bay Area, Claude Arthur Stuart Hamrick, first registered the personalized plate bearing his initials in California in 1970, and he’s dodged offers from dealers for over five decades, as the Mercury News reports.

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Originally on Hamrick’s Buick Riviera, he wisely held on to it for each new vehicle. The CASH license plate was later worn by a succession of Cadillacs, according to the plate listing. Every time he switched vehicles, San Jose dealers would hound Hamrick for the flashy plate.

But he swore he’d never sell the plate, not even for “a million dollars.” But two million? Well, that’s more the “CASH” driver’s speed. The plate is currently listed on the Golden State’s budding custom plate market for that price. Claude “Cash” Hamrick enlisted the help of Micheal Modecki to sell the plate, as Modecki runs a personalized plate exchange called “the plate broker” that deals in rare and unique CA plates.

Modecki compares the sale of lucrative plates to that of domain names during the dot com bubble. Hamrick may have just been after a plate with his initials, but he couldn’t have known that it would have eventually yielded an absurd amount of, well, cash. If it ever sells, at least, which it hasn’t so far.