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Finally! Lamborghini Will Paint Your Wheels Pink

From Road & Track

As more and more people can afford luxury cars, supercar companies are finding new ways to offer something special without cutting their production numbers.

For a few extra million dollars and to see you smile, Ferrari will combine its best drivetrain with the latest body style to create the ultimate one-off track car. McLaren has its Special Operations crew to make your dreams come true, and Aston Martin's Q division will send you a long bill in exchange for a loud car nobody else can have.

Now, Lamborghini wants a piece of that pie as well, inviting you into their Ad Personam Studio, where carbon fiber can get just as pink as your new set of wheels.

The Studio follows the recent launch of Lamborghini's restoration workshop, not all that different from Ferrari's, and shows that the company is clearly putting an emphasis on expanding its customer services. However, if Lambo's personalization program feels light to you, there's always Japan, if you can deal with the Bosozoku crowd: