Yahoo Autos Fisker wants $5,000 nonrefundable downpayment to buy Ocean One
In a March press release, Fisker Automotive said it had surpassed 40,000 reservations for its Ocean SUV and would "open pre-order reservations for the limited-edition Fisker Ocean One on July 1, 2022, due to anticipated demand." Later in the same release, CEO Henrik Fisker said, "Our goal is to be completely transparent with our customers. ... We don’t want reservation holders who expect to purchase a Fisker Ocean One to be disappointed, so we are providing them now with the opportunity to secure their vehicle." Those anticipating the chance to buy an Ocean One might not have been disappointed by the e-mail Fisker sent this week, but they certainly would have been surprised. As reported by Electrek, turns out the offer of "pre-order reservations" was actually an invitation to pay a $5,000 nonrefundable downpayment for an Ocean One. As in, this isn't a reservation, this is the beginning of the purchase process, and a change of heart won't get the money back.
We need to make three things clear. First, this only applies to the limited-edition, $69,000 Ocean One. Shoppers interested in the serial production Ocean are fine with their $250 deposit. Second, Fisker isn't the first EV maker to ask a healthy four-figure deposit. When Lucid unveiled the production version of the Air, it took reservations from $300 to $7,5000 depending on trim. Of course, the key difference is that all of Lucid's reservations were refundable. Third, it's not like there aren't thousands of people buying cars sight-unseen nowadays. GMC Hummer EV and Ford F-150 Lightning buyers reserved, then paid for, then laid eyes on their rigs. And between the herds of car flippers and shoppers just trying to get the new vehicle they want, folks are not only buying sight unseen online, they're driving hundreds of miles to do it.
