Yahoo Autos GM Will Push Cruise Into a 'Large Number' of Cities in 2023, Chief Executive Says
Self-driving is hard, as any San Francisco resident who’s shared the road with one of General Motors’ Cruise robotaxis will tell you. Cruise is undeterred, however, and intends to continue rolling out its limited service to more cities around the U.S. in 2023.
Austin and Phoenix are first, Reuters reported Wednesday, but the company doesn’t expect to stop there next year. It’s not yet saying which cities are in those plans, but reading between the lines it seems Cruise must expand somehow for its own financial wellbeing — even if the service is operating far from flawlessly these days. In the words of Chief Operating Officer Gil West, by way of Reuters:
Read more
“You’ll likely see us expand the number of markets in a large number next year,” he said. Cruise believes it can accelerate application of its technology to other cities using a “repeatable playbook” developed in San Francisco, Austin and Phoenix. That should start to deliver revenue numbers with more zeros in them, he said.
