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Hoonigan Launches Petition to Make 4/3 National Holiday in Honor of Ken Block

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Hoonigan Wants to Make 4/3 Holiday for Ken BlockMassimo Bettiol - Getty Images

Right up until his untimely death earlier this year, Ken Block was one of the most influential people in the car culture space. Hoonigan, the automotive media company he co-founded, wants there to be an official holiday to honor his memory.

A petition created by Hoonigan and published to Change.org proposes April 3 (or 4/3) be named "43 Day" in honor of Ken Block. The number 43, of course, references the number Block used on all his cars during racing events and stunt videos like the epic Gymkhana series. From the petition:

We believe that this would be a fitting tribute to an iconic figure in the world of action sports, and a way to celebrate his achievements and contributions to the sport. By designating April 3rd as "43 Day," we can recognize and honor Ken Block's legacy in a meaningful and lasting way.

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The petition currently sports nearly 2900 signatures as of this writing. Those interested in supporting the cause can head on over to the Change.org site and sign the petition themselves.

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