Honda held a virtual press conference and Q&A session earlier this week to discuss business updates and new product plans for both the Honda and Acura brands in 2024. On the Honda side, the biggest news is the addition of a Civic hybrid and hydrogen-powered CR-V to the lineup, along with the launch of the Prologue SUV, a next-gen Passport and an updated Odyssey. Acura isn’t being left out of the fun, with the brand set to debut facelifted versions of the RDX and MDX SUVs as well as a brand new crossover that will serve as an entry point to the brand.
The new small crossover is the most important and unexpected news. Acura hasn’t had an entry-level SUV to slot below the RDX, unless you count the China-only CDX, so the brand has been leaving money on the table. We don’t have any details about the new model, with Acura only saying it will debut this year and be “positioned at the gateway of the lineup alongside the Integra.”
We don’t have timing for any of these debuts, with Acura only saying that they will come later this year. Meanwhile, customers will be able to start placing orders for the fully electric ZDX (pictured above) in February, with the transactions happening completely online.
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