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Porsche Remains On Top In 2014 J.D. Power APEAL Study

J.D. Power 2014 U.S. Automotive Performance, Execution and Layout (APEAL) study
J.D. Power 2014 U.S. Automotive Performance, Execution and Layout (APEAL) study

Automotive Performance, Execution and Layout—APEAL—is how influential data cruncher J.D. Power measures the 'gratification' a car owner experiences with each new model on the market. Researchers survey thousands of new car buyers across the country, asking them to grade their vehicles on 77 different attributes like fuel economy and styling, resulting in an average score that falls between 0 and 1,000.