Yahoo Autos Nissan Leaf nameplate is sticking around
LOS ANGELES — The future of the Nissan Leaf has looked a bit grim as of late. The lineup has been dramatically reduced with just two trims, one with the small battery and one with the large one. And there were reports that Nissan would drop the car entirely. But according to Nissan's director of EV marketing and sales strategy, Aditya Jairaj, the electric car that started it all at Nissan will stick around.
He didn't offer many details, since a PR representative was nearby to enforce the "no comment on future product" rule. But he said the Leaf name will remain, that "it's here to stay."
That's good news to us for a couple of reasons. Assuming that Nissan keeps the Leaf in the same entry-level segment into the future, this is good news for the affordable electric car market, as that will hopefully give consumers more options priced well under $40,000. It also seems like a smart move to keep a name that has some real electric history and recognition.
