Rimac says demand for electric hypercars has dropped

Unveiled in 2021, the 1,914-horsepower Rimac Nevera is limited to 150 units, and about 50 of those have already been spoken for. Part of the reason why two-thirds of the planned production run remains available is that demand for electric hypercars has dropped, the brand said.

"We started to develop the Nevera in 2016/2017, when electric was cool," company founder Mate Rimac explained during the Financial Times Future of the Car conference in London, England. Fast-forward to 2024 and electric technology has become a lot more common; electrification is legally mandated across Europe, and nearly every company regardless of market positioning offers at least one EV.

"The regulators and some OEMs push it so much that the narrative has changed. They're pushing stuff on us that we don't want, so people get a little bit repulsed by it, this whole forced application. I'm always against it. I think everything has to be based on merit, so the product has to be better," he added. Regular motorists don't have a choice, but those who can afford a hypercar want one with a gasoline engine.