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Ring the Alarm — Christina Aguilera Co-Founded a Lube Brand

You know, to help with rubbing the right way.

<p>getty images</p>

getty images

In a twist of events that we definitely did have on our 2023 bingo card, Christina Aguilera just announced the arrival of her own lube brand, Playground. As one of the great sex icons of our generation (Hi, Xtina!), the pop diva is now taking her talents out of the spotlight to serve as the sexual wellness brand’s co-founder and chief brand advisor — a career move she told People was a “very natural progression for me personally.”

“[I hope to] inspire other women to feel comfortable with talking about their experiences and owning their body and their sexuality and what that means to them, because every woman is different,” Aguilera said of Playground’s launch. “I've gotten to know my vagina well over the last 42 years. And literally there are pleasure points that keep opening up as you get older.”

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She continued, “And that's something that I've really noticed. There's four different places that I can orgasm from around my vagina, and that is the truth.”

Related:Christina Aguilera Is Looking For Simplicity