Advertisement

Tesla lays off its new marketing team months after launching it: report

Tesla started sending out severance packages to laid off employees on Wednesday.
Teslas laid off more workers recently.Justin Sullivan
  • Tesla slashed its marketing department just months after making new hires.

  • The company has eliminated about 40 marketing and advertising staff, Bloomberg reported.

  • The move is part of ongoing job cuts announced by CEO Elon Musk last week.

Tesla appears to have pulled the plug on its short-lived marketing team.

The company cut its entire US "growth content" team in its most recent round of layoffs, Bloomberg reported. The team was a group of about 40 people, the outlet said.

Tesla still has a small group of marketing employees in Europe, a person with knowledge of the issue told Bloomberg.

Elon Musk responded to a post on X that said the laid-off staff "could've done a better job with their ads."

"Exactly. The ads were far too generic – could've been any car," Musk wrote in response.

Musk told staff last week that Tesla was laying off more than 10% of its workforce.