Tobias Moers Is Out as Aston Martin Replaces CEO, Again

• Tobias Moers is replaced as the boss of Aston Martin after less than two years.

• Former Ferrari CEO Amedeo Felisa is the new Aston boss.

• Another ex-Ferrari exec, Roberto Fedeli, is set to become Aston CTO.

It has not quite been two years since we last told you about Aston Martin ousting a CEO and installing a replacement from another automaker. Now history is repeating with confirmation that the AMG executive who took the top job at the British sports-car maker in 2020, Tobias Moers, is himself leaving—and is being succeeded by one-time Ferrari CEO Amedeo Felisa.

The official release announcing the change thanked Moers for his service to Aston, and said that—although he has already left the company’s board—he will continue to support the leadership team until the end of July. Felisa is already a non-executive director of Aston Martin, but previously worked at Ferrari for 26 years, leading road car development for much of that time and latterly as the Italian company’s CEO. Yet at 76 years of age, Felisa seems unlikely to be taking on such a demanding and likely stressful new job for the long haul. He will be joined at Aston by another former Ferrari executive, Roberto Fedeli, who will serve as Chief Technical Officer.

While Moers’s sometimes abrasive management style was at least partially responsible for some of Aston’s executive exodus (chief designer Miles Nurnberger, chief engineer Matt Becker and head of Special Operations David King all left last year) the German did help to bring some much-needed stability to the brand and also to increase sales. Aston’s first-quarter results for 2022, released alongside news of Moers’ departure, show that although the company is still losing money it has increased revenues and is on track to deliver more than 6600 cars globally this year. Last year it managed 6182. Moers also spearheaded development of the well-received Vantage F1 Edition, DBX 707 and the sold-out Vantage V12.