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Toyota says demand is high for its vehicles despite falling U.S. sales

Toyota says demand is high for its vehicles despite falling U.S. sales



  • Toyota said that demand for its cars, trucks, and EVs remains high, despite a fall in US sales.

  • A spokesperson told Insider that a supply problem was to blame, which could last into 2023.

  • Analysts warn that economic worries could see US vehicle sales fall.

Toyota Motor Corporation says demand from US customers for its vehicles remains high, despite ongoing supply shortages and logistics challenges that could last until 2023.

The world's largest automaker by volume was among the major manufacturers to release third-quarter US sales data on Monday. The data showed an overall decline of 7.1% in the three months to September 2022,  compared with the same period last year.

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Asked how the results could impact the automaker's yearly sales projection, a spokesperson told Insider that they expect yearly sales to be flat or slightly down from 2021 US sales.

"There's a supply problem, not demand, which remains strong as customer interest in our vehicles continues to be high," the spokesperson said.

Toyota sold 2.3 million units to Americans in 2021, making it the US' bestselling automaker and dethroning GM for the first time in 90 years. To date this year, Toyota Motor North America, which includes its Lexus Division, has sold 1,572,714 vehicles. That compares with 1,857,884 million over the same time period last year, per its latest figures.

A large part of its success in 2021 has been, analysts say, that Toyota has been better shielded against supply chain shortages, especially of semiconductors, which hampered the output of its peers.