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Dodge Challenger 'Paint Chip' wrap shows off all 14 colors for 2023

Dodge Challenger 'Paint Chip' wrap shows off all 14 colors for 2023



When Plymouth wanted to show off the 25 paint colors available for the 1970 Barracuda, someone at the bygone brand got the idea to place an ad with the car striped in all of the available colors. That 'Cuda — and its zoomie headers and wheelie bar — became known as the Paint Chip Car, and Dodge is bringing it back. During Dodge's Speed Week events in August, the company showed a Challenger painted like that 1970 'Cuda but in the 14 special colors available to the 2023 Challenger as part of the coupe's retirement tour. Looks like Dodge was prepared for the hopped-up reaction the car got. The automaker has announced that for a limited time it will offer a wrap featuring all 14 colors, the wrap available for every Challenger made since the third generation debuted in 2008, including the widebodies.

The 14 colors in order from front to back, are Plum Crazy, Frostbite, B5 Blue, Sublime, F8 Green, Go Mango, Sinamon Stick, Octane Red, TorRed, Triple Nickel, Destroyer Grey, Granite, Pitch Black, and White Knuckle.

For comparison, this was the inspiration: