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Austin Pedal Car reemerges in new, bespoke form

Austin Pedal Car reemerges in new, bespoke form


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Although the name “Austin Pedal Car” doesn’t resonate too loudly in this country, across the Pond the company attracts great affection for its detailed, classic pedal cars that appeal as much to adult collectors as they do to children with a yen for mobility.

This month the venerable British company has partnered with another veddy British firm, the nearly 200-year-old Savile Row tailor Holland & Sherry, to fashion an exclusive concours-worthy version of Austin’s classic J40 pedal car, called the J40 Continuation.

The model itself is undeniably gorgeous with its billet-aluminum construction, precision rack-and-pinion steering, cable-operated rear disc brake and a “perfectly balanced” pedaling system. No price was set, but a new Continuation model is about $32,000. Austin also sells restored versions of the original decades-old models at prices that start at about $7,500.